At Terra Nova, we help conscious brands turn intention into impact. Our projects span wellness, beauty, and sustainable lifestyle — brands that care deeply about their mission and their customers.
EarthBloom Tea had a strong product and loyal customer base but lacked a consistent customer drive presence. Terra Nova built a 6-part automated flow focused on storytelling — from origin stories of their teas to mindfulness rituals. We optimized segmentation to reward repeat buyers and re-engaged dormant subscribers with gentle, value-first campaigns.
Earthbloomtea.com
EarthBloom now sustains consistent month-over-month growth driven primarily by owned audiences — proving conscious marketing can outperform paid channels.
Wild Jasmine's team wanted automation without losing authenticity. We rebuilt their customer acquisition sequence, added dynamic product recommendations, and launched a “Sunday Notes” storytelling series designed to deepen trust and community.
wildjasmine.ca
Wild Jasmine now runs entirely on a predictable, purpose-led system — less burnout, more balance, and a thriving community of repeat buyers.
Kindred Coast came to us with a passionate customer base and a powerful story — but inconsistent communication and low engagement. We streamlined their strategy by segmenting audiences around lifestyle and values, building automated flows for new subscribers and repeat customers, and aligning campaign content with their coastal, ethical ethos.
kindredcoast.com
Kindred Coast now has a marketing system that feels as natural as its values — simple, consistent, and deeply human.
